My product selection will help you decide instantly! Made for environmentally aware people that want to buy stuff that lasts.

A project by Toon v. R.








The product selection is made with Dieter Rams’s 10 principles of good design in mind.

Good design is innovative
Good design makes a product useful
Good design is aesthetic
Good design makes a product understandable
Good design is unobtrusive
Good design is honest
Good design is long-lasting
Good design is thorough down to the last detail
Good design is environmentally friendly
Good design is as little design as possible


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